About
Activating Purpose through People
What we provide
In our rapidly changing world, the intentional act of coming back to our centrepoint, our Purpose, provides the clarity, energy, and leadership needed to extend our influence and achieve outcomes beyond what is currently possible.
At centrepoint, we engage with organizations, their leaders and the next generation of changemakers, because you can’t grow and transform an organization without its leaders and teams also growing and transforming.
Centrepoint’s unique approach connects individual and organizational growth, creating alignment and unlocking new possibilities for your company and your people.
Purpose-driven companies have 40% higher levels of workforce retention.
— Deloitte
It’s not just the power of the questions that you get asked working with centrepoint, it’s the ability of Jon and his team to call bulls**t on the answers.
The business acumen, knowledge of metrics and markets means that this work brings huge value to C-suite leaders.”
— Vice-President, Global Hospitality Group
Clients we’ve worked with:
Our Team
Jon Duschinsky
- Founder & Chief Impact Officer
My purpose is to help organizations and leaders find their centrepoint — their purpose — and as a result, create more reach and impact on the issues they care most about. I’ve worked in over 60 countries with governments, Fortune 500s, NGOs and hundreds of SMEs.
Sonia Vinnik
- Director of Operations
Sonia’s superpower lies in not only getting things done, but in inspiring others to do the same. She sees operations through the lens of connections and human relationships. Throughout her career she has focused on supporting leaders and organizations in industries as diverse as construction, design, education or wellness, to establish efficient operating systems that improve performance, wellbeing and growth.
Holly Hendershot
- Associate Director of Strategy
A seasoned strategist and C-suite advisor, Holly excels at transforming visionary goals into tangible outcomes. A certified expert in change and adaptability, Holly brings 20+ years of strategic leadership, business development and branding experience to equip teams with the tools they need to achieve their dreams.
Rob Croley
- Associate Outreach Wizard
Writer and outreach specialist Rob Croley is passionate about connecting people to their purpose. Rob has worked in journalism, corporate communications, and digital marketing for more than 20 years and brings his creative storytelling and partnership skills Centrepoint’s clients, enabling them to lead with purpose and improve their communities.
Tim Streeton
- Associate Digital Marketing Wizard
Tim is a marketing expert and growth strategist with extensive experience in helping organizations of all shapes and sizes increase revenues, margins and profitability. He is the author of two books and has a particular love for the intricacies of lifecycle marketing, automation and optimization.
Sherpa Creative
- Creative Partner
Sherpa is a boutique design studio focused on brand strategy and design. They deliver design solutions that help their clients shape their brands, improve customer experiences and empower their employees to support and further aid in business growth.
Laura Kimball
- Creative Support Specialist
Laura Kimball is a Creative Support Specialist who thrives on bringing clarity and organization to diverse projects. With a unique ability to connect with individuals and understand their vision, she seamlessly blends creativity with strategic support. Laura’s purpose is to help people grow, both personally and professionally, by empowering them to reach their full potential. Known for her adaptability and resourcefulness, Laura ensures that everything runs smoothly, allowing others to focus on what truly matters. Whether navigating complex challenges or enhancing visual appeal, Laura is committed to making the world a bit brighter with her work.