Fund Development Theory
Up one levelHistorically, to be a good corporate citizen, all you had to do was write an occasional cheque to charity. Today, Canadian philanthropists are becoming much more sophisticated in how they give and also more diligent. The charitable sector is as competitive as the business sector.
The Non-Profit & Voluntary Sector
An overview of what the non-profit and voluntary sector looks like.
Fundraising vs. Fund Development
There are key differentiations between the act of fundraising and the process of fund development.
Pyramid of Giving
The Pyramid of Giving is a fundamental theory of Fund Development to explain the various levels of relationships formed between the organization and donors.
Planning Multi-Year Relationships
One of the fundamental concepts within fund development is stewardship: creating long term relationships with your donors.
Donor Recognition
Recognizing donors is important. Some donors respond positively to the opportunity of being part of an exclusive “club”; others want to remain anonymous.
Eighteen Mistakes Organizations Make When Fundraising
Summarized from “Give & Take” A resource manual produced by the Canadian Centre for Philanthopy.